5 Intrepid Augmented Reality Companies: Part 6

We’re moving along nicely now, up to part six of Intrepid Augmented Reality Companies powered by the Metaverse Insider. In case you missed the series from the very beginning, here’s a link to the first one to get you in the mood.

1. Vertebrae, a Snap Inc. company

Vertebrae one of the Augmented Reality Companies shaping the Metaverse

Vertebrae, a Snap Inc. company, provides 3D and Augmented Reality (AR) commerce solutions for the world’s largest retailers. Vertebrae’s technology enables web-based 3D and AR product visualization and try-on experiences that drive measurable results.

The end-to-end platform makes the process of 3D asset creation, management, deployment, and reporting easy, by integrating directly with existing workflows and commerce platforms.

Founded in 2015 by Vince Cacace, the Los Angeles-based startup’s clients include Tenth Street Hats, MOSCOT, David’s Bridal, MYSTERY RANCH, DFS and many more.

To date, Vertebrae has raised a total of $10 million in funding over one round.

2. AugRay

AugRay: One of the Augmented Reality Companies shaping the Metaverse
Credit: AugRay

Headquartered in Brookfield, Wisconsin, AugRay was founded in 2013 by Suresh Thankavel. The company helps businesses thrive in sales and marketing and operational improvements using XR(AR/MR and VR) Extended Reality.

Its solutions span across the consumer sales cycle from awareness, consideration to sales completion and re-engage. It serves a wide variety of businesses from all e-com, retail, FMCG, entertainment, manufacturing, travel/tourism, hospitality, real estate, appliances and others.

AugRay’s patented solutions and products help businesses significantly amplify marketing returns on any kind of marketing investments and channels (Digital, Print, TVC, OOH, BTL). With a track record of producing record sales for customers from Fortune 100 to startups and with deep technical and business solution expertise, it continues to make the leap on marketing returns for a wide variety of business sectors.

AugRay had raised a total of $294 million in funding over seven rounds.

3. Magnopus


Magnopus is a content-focused technology company forging design, art, and technology to create new experiences across augmented reality, virtual reality and good ol’​ fashioned reality.

Located in downtown Los Angeles, it is empowered by an Academy Award-winning team of designers, artists, engineers, and “get it done”​ producers who bring a diverse body of experience and creative solutions to the field.

Its unique focus on story and content-driven technology development give us advanced access to some of its partners’ over-the-horizon hardware and software developments in light field technology, holographic and translucent displays, HMDs, performance capture, and new human computing interfaces.

Founded in 2013 by Ben Grossmann and Rodrigo Teixeira, Magnopus has raised a total of $6 million in funding over one round.

4. Threekit

Credit: Threekit

Threekit is a visual commerce platform that helps companies grow founded in 2005 by Ben Houston. Its software unifies 3D configuration, Virtual Photography, and Augmented Reality (AR) has been designed so you can create an incredible customer experience and improve clients’ business.

Threekit makes it easy to enhance customers’ online customer experience by providing them with real-time modifications to both product and price simultaneously.

Based in Chicago, Illinois, Threekit has raised some $65 million in funding over three rounds. Threekit is one of the Augmented Reality Companies helping to shape the Metaverse.

5. Second Spectrum

Credit: Second Spectrum

Finally, we have Second Spectrum, a company bringing everyone closer to the game in ways never before imagined, with new forms of interaction, immersion, and personalization. From mobile apps to giant touchscreens, to smart TVs, to VR/AR, Second Spectrum delivers exactly what each fan, commentator, coach, or player wants to see.

It is pushing the boundaries of deep tech — machine learning, computer vision, big data, augmented and virtual reality. Its passion for cutting-edge design and decades of experience playing college and professional sports is an equal part of the magic that brings unique and innovative products to life. These products have helped Second Spectrum partners to multiple NBA championships, to win matches on football pitches around the world, to entertain and educate millions of fans on TV and digital.

A Los Angeles startup founded in 2013 by Jeff Su, Rajiv Maheswaran and Yu-Han Chang, Second Spectrum has raised a total of $20.1 million in funding over four rounds.

James Dargan

James Dargan

James Dargan is a writer and researcher at The Metaverse Insider. His focus is on the QC startup ecosystem and he writes articles on the space that have a tone accessible to the average reader.

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