At Zebu Live, London, September 2022, The Metaverse Insider interviewed the CEO of Cudos. Cudos is a decentralized cloud computing network designed to make computing cheaper and more accessible for everyone. By connecting individuals with excess computing power to those without, resources are not wasted and thus environmental strain is reduced. This alone is a phenomenal feat, and we were thrilled to talk to the man behind it all – Matt Hawkins.  

Cudos have a lot of experience in this field; having previously been a company starting as a datacentre and cloud business, they ended up as the biggest datacentre aggregator in the UK:  

“We previously had to build a big global network. But one of the challenges was always, you know, Amazon and Google and the other hyper scalars; they were taking our clients’ market share, and they couldn’t compete, because they’re not big enough – but they’ve all got spare capacity. About 70% of the CO2 used in cloud is just for building the datacentre and building the servers.” 

In understanding the infrastructure, it was possible to better utilize it to benefit both users and the environment. With the Metaverse requiring insane amounts of computing power, there is an evident need for full utilization of this excess power. This presents an advantage over big cloud providers; they simply cannot do this with their current procedures. 

As the cloud computing industry is vastly growing and ever-competitive, we were curious to understand how Cudos has positioned itself against its competition. The market is valued at around 82 billion – therefore, there is no shortage of potential revenue:  

“We are the equivalent of Airbnb for cloud computing – if you want to take it in simple terms, we don’t own any of the infrastructure. We work with 1000s of providers all around the world that make up the computing network.” 

Hyper scalar companies in the cloud computing industry will face many challenges with the onset of a mainstream Metaverse; geographical and technical issues will most definitely arise: 

“They can’t compete in the Metaverse space from an edge perspective, because they will be centralized in fewer locations. We’ve spoken to a lot of metaverses here, which have already agreed to use our network”   

“So, the whole point is for all these service providers to contribute to the network.” 

From a technical perspective, Matt emphasizes the need for upscaling server capacity for the Metaverse:  

“A Metaverse server can take about 150 users. So, if you’ve done a big Metaverse event, and it’s really popular, you need about 7000 servers all around the world to run a million users. If you have 10 million users, you need 70,000 servers.” 

“Intel said we need 1000 times more capacity than we have today to support the move to metaverses. So, we’ve got huge, huge growth over the next five years or so in this space.” 

Cudos are going to grow to meet this demand by strategically bringing in service providers from all around the world – also implementing consumer software whereby this can be performed from home user machines:  

“We’ve got about three-quarters of million users on that platform, but then we’re also working with all the datacentre and cloud providers. So, we should have our other software installed in about 145 countries” 

“That means that it’s a huge global network. They just come to us. They’ve got spare capacity and available capacity, and it works out much more cost-effective so you can scale faster and more cost-effectively.” 

By having the infrastructure already in place, Cudos is adding layers to what is already established – taking it to the next level in compliance with the needs of this technological age: 

“That’s what our blockchain is designed to do, it’s a scalable computing network.” 

This technology allows Cudos to expand at an exponential rate, far beyond their competition. Matt further elaborates on this by stating that “we’re winning 100% of the conversations that we’re having” – simply because Cudos is revolutionary. There is currently nothing like it that exists.  

The strategic roadmap of Cudos is very promising; with rapid expansion and effective distribution of staff, there is much which has happened, and much to look forward to:  

“60% of the businesses are engineers and developers. We’re building big platforms and networks, and we’re engineering-heavy. Our monetization software, which has a three-quarter million users went live about two years ago. Our blockchain went live about three months ago. And then our computing network goes live next month – that’s when people can start scaling out kind of Metaverse infrastructure.” 

Alongside the computing network, Cudos will also launch their tokenized infrastructure – allowing individuals to acquire yield off their NFTs:  

“So, we’ve got your NFT providers and the end-game assets that can actually earn you money.” 

With there being a lot of initiative to turn data into digital assets which can be monetized – this is very exciting news from Cudos.  

There are many exciting things to come from Cudos; from launching their computing network, to establishing their future tokenized infrastructure – this is truly a revolutionary approach to cloud technology. The Metaverse Insider was thrilled to discuss the present and future of Cudos with CEO Matt Hawkins – and we are certainly keeping our eyes peeled for the company’s bright future. 

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The Metaverse Insider