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Porsche Accelerates into the Metaverse: A Journey of Immersive Innovation with Meta’s Quest 3 MR Headsets

gray Porsche car on road

Luxury automotive manufacturer Porsche has joined forces with XR giant Meta, utilizing the cutting-edge Quest 3 mixed reality (MR) headsets to explore the vast potential of the Metaverse. This collaboration signifies Porsche’s strategic foray into the Metaverse, emphasizing the transformative capabilities of extended reality technologies. Meta’s Quest 3 MR headsets will play a pivotal role, blending augmented reality (AR) and virtual reality (VR) to create immersive experiences.

Porsche’s objective goes beyond conventional presentations, aiming to revolutionize the automotive industry’s digital landscape. The collaboration envisions a future where the Metaverse becomes an integral part of the automotive ecosystem. Porsche aims to establish itself as a trailblazer in seamlessly integrating MR technology, shaping a new era in the industry. The evolution extends from reimagining events to changing how the company utilizes 3D models through increased immersion and how users engage with assets.

In embracing the metaverse, Porsche is not merely embracing a technological trend; it is positioning itself at the forefront of a paradigm shift in the automotive sector. As the collaboration unfolds, enthusiasts anticipate groundbreaking innovations that will redefine the way we experience luxury vehicles, marking a significant step toward a future where the digital and physical realms coalesce seamlessly.

The Future of Materials Discovery: Reducing R&D Costs significantly with GenMat’s AI and Machine Learning Tools

When: July 13, 2023 at 11:30am

What: GenMat Webinar

Jake Vikoren

Jake Vikoren

Company Speaker

Deep Prasad

Deep Prasad

Company Speaker

Araceli Venegas

Araceli Venegas

Company Speaker

Jack Boreham

Jack Boreham is the editorial director and account executive at the Metaverse Insider: the leading metaverse publication globally. Jack has been at the forefront of the platform's growth as a metaverse specialist -writing and advising projects in the Metaverse space for over two years. [email protected]

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The Future of Materials Discovery: Reducing R&D Costs significantly with GenMat’s AI and Machine Learning Tools

When: July 13, 2023 at 11:30am

What: GenMat Webinar

Jake Vikoren

Jake Vikoren

Company Speaker

Deep Prasad

Deep Prasad

Company Speaker

Araceli Venegas

Araceli Venegas

Company Speaker

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